It's not unusual to...well paddle something unusual at the Paddle Round the Pier Festival. Yes, I know, I did want to burst into Tom Jones.
From humble, surf inspired beginnings to a world famous beach culture event, Paddle Round the Pier is Europe's biggest FREE beach and watersports festival.
Hitting Brighton's shores in a couple of weeks (3rd & 4th July), Paddle Round the Pier takes place on the stunning Hove Lawns and features all the very best in water, street & urban sports, live music, kids entertainment and 'have a go' opportunities.
With all the usual suspects, from surfing, stand up paddle boarding, kayaking, skating, windsurfing and free running, to all new sports like Surf lifesaving, Streetball, mountain boarding and freestyle mountain biking‚ there's something for all sporty walks of life.
And what's more it's all for charity. So with so much fantastic free fun to be had, along with stacks of great prizes, chances to try things for yourself, new bands to enjoy and mind blowing demonstrations to see, why not get yourself down to Hove Lawns on 4th & 5th July?
Oh and don't forget to bring something unusual to paddle round...